Practices
Brand Creation
Creative Strategy
Naming
Packaging
Tone of Voice
Point of Sale
Web
Challenge
To create a tech-focused cannabis brand that oozes style and sophistication for a modern lifestyle.
Solution
To anchor the brand in the natural precision and power of the of the whole flower. From the pure essence of the brand icon and the rich sophistication of the core green, to the elevated beauty of whole flower photography – everything is an exercise in presenting the pure, precision and next-gen tech designed to harness the power of the whole flower.
Lifestyle photography: Amanda Kho
www.omura.com